Wednesday 23 February 2011

Mini continues ridiculous naming pattern

MINI HAVE RELEASED yet another ridiculously named concept car, where will it end?


What you're looking at is called, and I'm not joking, the Mini Rocketman. We've previously had the Beachcomber, the Countryman and the Paceman and rumour has it Mini is currently working on the Boatman, the Milkman and the Binman.

Nevermind the ridiculous and possibly copyright infringing name, the Rocketman is supposed to go back to the original ethos of the Mini, being small fun and frugal. However, it's only very slightly shorter than a normal Cooper which is massive compared to an original Mini.

 It's very light and according to Mini it'll be very good on fuel, the interior is funky and there are some neat styling touches but that's not the point. Mini need to a) stop extending the Mini range too far with all these pointless models and b) start putting more thought into their naming instead of just looking at old Elton John records.

Or is this the direction the car industry is going in now? In 5 years will we all be driving around in Vauxhall Tinydancers, Ford Candleinthewinds and Renault Yoursongs?

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